What We Do

Fueled by lodging taxes, cooperative advertising, and grants, Visit Annapolis & Anne Arundel County promotes and develops the region as a premier vacation, meeting, sport, and group destination. 

 
Group of people at an event
Annapolis was the 2023 host city for Capital Region USA's Global Travel Exchange.
Photo: William Paca House, Annapolis, MD.

 

OUR ROLE

In Destination Marketing, we actively advertise, promote, and sponsor activities to attract visitors, stimulate spending, and bolster the economy, targeting those arriving from 70 miles or more away. 

In Destination Management, we go beyond typical tourism considerations, addressing issues like parking, wayfinding, workforce, transportation, and safety. Through collaboration with local stakeholders, including authorities, businesses, residents, and community groups, we collectively enhance lives through travel while meeting the expectations set during destination marketing. 

 

DC Metro Station with Visit Annapolis & Anne Arundel County Ads
Our 2023 marketing blitz takeover of the Washington, DC Metro Station.

 

JOIN OUR ADVENTURE 

We welcome Annapolis and Anne Arundel County hospitality and tourism industry partners to join our mission, serving as the influential voice of visitors and advocate for the industry and community. 

Our approach is nothing short of transformative, creating a visitor experience that surpasses expectations with holistic and intentional strategies. We create dynamic opportunities for our partners through tailored marketing initiatives, as well as focus on increased accessibility and mobility across the entire region.  

Partnering with us not only opens doors for growth but allows for collaboration with tourism businesses and organizations throughout the region. And the best part? There's no cost to join us; you choose the opportunities that best align with your priorities or budget. 

Your journey begins at VAAAC.org.  

THE ANNUAL EVENT

 

Crowd picture with the Visit Annapolis & Anne Arundel county Logo on top.

The Annual Event

Each January, Visit Annapolis & Anne Arundel County hosts its Annual Event, a celebration of achievements in tourism marketing and development. This gathering brings together stakeholders, partners, community members, and more to reflect on our progress. To stay updated on the 2025 event, follow this link.